For film owner-operators

Your gear is a business.
Run it like one.

You've got the gear. Ownr gives you the system around it.

A catalog clients can browse. A checkout they sign on their phone. Discounts you can offer in seconds.

A gear list is not a rental system.

Yours can be live in three days.

Get started today for $149 See what it looks like →

What you get

Everything a rental business needs.
Nothing it doesn't.

Public equipment catalog

A live page clients can browse — every item, rates, and availability. Share one link instead of answering the same questions over text.

Mobile e-signature checkout

Clients check out gear and sign on their phone. You have a record every time. No more handshake agreements that fall apart later.

Date-aware availability

The system knows what's out and when it's back. No double-booking, no guessing, no last-minute scramble before a job.

ROI tracking per item

See what each piece of gear has earned, what it cost, and when it's paid itself off. Know what to buy next and what's just taking up space.

Flexible discounting

Friend rates, repeat clients, package deals — set a discount on any rental in seconds. No workarounds, no awkward conversations.

QuickBooks sync

Your rentals show up in your books automatically. No manual entry, no reconciling at the end of the month, no surprises at tax time.

Know your numbers

Your gear is a business.
Now you'll have the data to run it like one.

Ownr gives you a live and historical view of every piece of gear you own — what it's earned, what it's cost, and how hard it's actually working. So when it's time to buy, sell, or justify a purchase, you're not guessing.

Real-time

Availability and utilization, always current

See exactly what's out, what's coming back, and what's sitting idle — at a glance, any time.

Per item

Lifetime earnings tracked to the piece

Every rental is logged against the gear it went out with. You'll know which items are carrying the operation and which ones aren't pulling weight.

Historical

A record of every job, every rental, every client

Full rental history you can actually query. See trends over time, identify your busiest periods, and know which clients rent most.

When a lens has paid itself off, you'll know. When a body has been sitting for six months, you'll know that too. Ownr turns your inventory into a dashboard — so every gear decision is backed by data, not instinct.

See it in action

What your rental operation looks like.

app.ownr.co
$8,240
Earned this year
14
Active rentals
68%
Utilization rate
$1,180
Outstanding
Top earning gear
Sigma 18-35mm T2 Cine
Paid off · 34 rentals
$3,200
ARRI SkyPanel S60-C
68% paid off · 22 rentals
$2,640
DJI Ronin 4D
41% paid off · 11 rentals
$1,430
Aputure 600d Pro
22% paid off · 8 rentals
$970
Utilization by category
Lenses84%
Lighting71%
Camera58%
Support39%
Audio22%
Equipment catalog
48 items
Sigma 18-35mm T2 Cine
Lenses
$95/day
Available
ARRI SkyPanel S60-C
Lighting
$120/day
Available
DJI Ronin 4D 6K
Camera
$200/day
Out until Apr 2
Aputure 600d Pro
Lighting
$85/day
Available
Sachtler Aktiv 8T
Support
$65/day
Available
Sound Devices 702T
Audio
$55/day
Out until Apr 4
New rental job
Gear selected
Sigma 18-35mm T2 Cine
$95/day
ARRI SkyPanel S60-C
$120/day
Sachtler Aktiv 8T
$65/day
4 days · 3 items  ·  $1,120
Rental agreement · Job #0041
Jamie Reyes · Apr 3–7, 2026 · Sundance Feature B Unit
Awaiting signature
ItemDaysRateTotal
Sigma 18-35mm T2 Cine4$95/day$380
ARRI SkyPanel S60-C4$120/day$480
Sachtler Aktiv 8T4$65/day$260
Total$1,120
J. Reyes
Client signature
Awaiting...
Date signed
Also works on mobile
Ownr
Rental checkout
Sigma 18-35mm T2$380
ARRI SkyPanel S60$480
Sachtler Aktiv 8T$260
J. Reyes
Confirm & sign
Clients can sign on any device — no app needed

How it works

Three steps to a real rental operation.

01

We talk through your gear and your process

One conversation about what you own, how you rent it, and who your clients are. We come back with a clear scope the same day.

02

We build and deploy it fast

A working rental system — catalog, checkout, availability, e-sign — typically live in one to three days. You review as we go.

03

It goes live and stays live

Your system is up, your clients can access it, and email support is there when you need it. As Ownr improves, so does yours.

Pricing

Straight to the point.

Step 1 — Get set up

$149 one-time setup fee

We build your catalog, configure your system, and get you live. Typically done in one to three days.

Step 2 — Pick your plan

Core

Gear Room

$79

/mo

Cancel anytime.

  • Full rental system — catalog, checkout, availability, e-sign
  • Flexible discounting — friend rates, packages, repeat clients
  • ROI and depreciation tracking per item
  • Email support
Get started

Core + QuickBooks

Gear Room Pro

$99

/mo

Everything in Core, plus seamless QuickBooks integration.

  • Everything in Core
  • Seamless QuickBooks sync — rentals in your books automatically
  • No manual entry, no reconciling, no surprises at tax time
  • Email support
Get started

Competitors charge $79–$249/month with no setup support and no film-industry context. Ownr is built for how you actually work.

Get started

Ready to see what yours looks like?

Tell us about your operation and we'll come back within one business day with a clear scope and next steps.